B2B Social Media Strategist

Job Summary

A company is looking for an Associate Director, Social B2B.

Key Responsibilities

• Lead day-to-day social strategy development for B2B clients
• Support the development of B2B paid social managers with a focus on execution and client satisfaction
• Translate B2B buyer journeys into data-informed campaign strategies across various stages

Required Qualifications

• 3-5 years of experience in paid social media advertising focused on B2B, SaaS, or lead generation
• 1-2+ years of experience mentoring or managing junior team members
• Strong expertise in LinkedIn Ads and Meta, with familiarity in additional B2B platforms
• Bachelor's degree in Marketing, Business, Analytics, or a related field
• Working knowledge of B2B analytics and martech tools such as Google Analytics and Salesforce