B2C Content Writer

Job Summary

Seeking a full-time remote B2C Content Writer, the SEO Content Writer will create engaging, high-quality, SEO-driven content to inform and inspire prospective students while enhancing brand visibility throughout the customer journey.

Key responsibilities:

• Write engaging, informative, SEO-optimized blog content focused on career training and high school programs
• Create persuasive video scripts and compelling marketing copy for various digital and print materials
• Collaborate with the SEO team to identify content opportunities and monitor performance using analytics

Required qualifications:

• Bachelor's degree in English, journalism, communications, or a related field
• 3+ years of applicable experience, preferably in education or edtech
• Proven experience writing for B2C audiences in multiple formats
• Familiarity with SEO and content marketing best practices
• Portfolio of writing samples, including blogs, articles, or scripts