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Banking Product Marketing Lead

Location: Remote
Compensation: Base+commission
Reviewed: Wed, Sep 02, 2026
This job expires in: 21 days

Job Summary

Driving integrated product marketing initiatives, the full-time Banking Product Marketing Lead will develop and execute marketing plans for Banking, Capital Markets, and Asset Management segments while fostering relationships with institutional clients in a remote environment.

Key responsibilities
  • Lead integrated product marketing initiatives and go-to-market strategies to engage institutional buyers
  • Develop product marketing plans and messaging aligned with core business use cases and priorities
  • Establish and grow relationships with institutional clients, partners, and internal sales teams to enhance deal velocity
Required qualifications
  • Experience leading high-impact global marketing B2B initiatives targeting financial services and fintech brands
  • Background in Banking, Capital Markets, Fintech, or Asset Management with proven marketing to institutional buyers
  • Demonstrated ability to create and implement product marketing plans tied to major business objectives
  • Experience navigating compliance considerations in marketing execution within regulated industries
  • Strong partnership-building skills with sales teams to enhance client engagement and pipeline development

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