Banking Product Marketing Lead
Location: Remote
Compensation: Base+commission
Reviewed: Wed, Sep 02, 2026
This job expires in: 21 days
Job Summary
Driving integrated product marketing initiatives, the full-time Banking Product Marketing Lead will develop and execute marketing plans for Banking, Capital Markets, and Asset Management segments while fostering relationships with institutional clients in a remote environment.
Key responsibilities
- Lead integrated product marketing initiatives and go-to-market strategies to engage institutional buyers
- Develop product marketing plans and messaging aligned with core business use cases and priorities
- Establish and grow relationships with institutional clients, partners, and internal sales teams to enhance deal velocity
Required qualifications
- Experience leading high-impact global marketing B2B initiatives targeting financial services and fintech brands
- Background in Banking, Capital Markets, Fintech, or Asset Management with proven marketing to institutional buyers
- Demonstrated ability to create and implement product marketing plans tied to major business objectives
- Experience navigating compliance considerations in marketing execution within regulated industries
- Strong partnership-building skills with sales teams to enhance client engagement and pipeline development
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