Brand and Content Lead

Job Summary

A company is looking for a Brand and Content Lead.

Key Responsibilities

• Own the content strategy across various platforms including blog, newsletter, social media, and video
• Build and manage the editorial operation, including content calendar, workflows, and standards
• Develop and execute a video content strategy and ensure effective content distribution to target audiences

Required Qualifications

• Experience building a content operation from scratch
• Proven ability to create a brand or community with a distinct voice
• Familiarity with AI tools for content creation and a strong editorial background
• Understanding of content distribution and PR strategies
• Ability to connect content and PR activities to measurable outcomes