Brand Manager

Job Summary

To lead and grow the PriorityPet Urgent Care brand, the full-time remote Brand Manager will manage integrated marketing campaigns, drive B2B veterinarian recruitment marketing, and enhance brand visibility through social media and industry events.

Key responsibilities

• Develop and execute brand positioning and messaging to attract veterinary professionals and build a pipeline of doctor partners
• Lead the creation and management of corporate social media channels, focusing on content strategy and engagement with veterinary audiences
• Support trade show and industry event marketing strategies to increase brand awareness among veterinary professionals

Required qualifications

• Experience in brand building and management, particularly in recruitment marketing and event marketing
• Proven track record in digital channel growth and social media strategy
• Strong storytelling skills with a focus on creating compelling content for professional audiences
• Ability to analyze performance metrics and optimize marketing strategies based on data-driven insights
• Experience collaborating with cross-functional teams to align marketing efforts with business goals