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Brand Manager, Innovation

Location: Remote
Compensation: Salary
Reviewed: Mon, Aug 24, 2026
This job expires in: 21 days

Job Summary

Experienced marketers will find a full-time remote opportunity as a Brand Manager, Innovation, responsible for leading product innovation from concept development through commercialization, while identifying market opportunities and translating consumer insights into differentiated products.

Key responsibilities
  • Shape Bobbie's innovation pipeline by identifying consumer tensions and category trends
  • Lead new product concepts from early-stage ideas through development and commercialization
  • Build compelling business cases for innovation opportunities and manage projects through the Stage Gate process
Required qualifications
  • 4-5+ years of experience in Brand Management, Innovation, or related CPG roles
  • Demonstrated experience in developing and commercializing new products, ideally within food or consumer products
  • Strong analytical and commercial instincts with the ability to translate insights into product concepts
  • Proven ability to lead cross-functional initiatives in fast-paced environments
  • A builder mindset with strong strategic thinking and creativity

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