Brand Marketing Manager

Job Summary

A company is looking for a Brand Marketing Manager, Product.

Key Responsibilities:

• Partner cross-functionally to plan and execute campaigns from concept through deployment
• Execute campaigns across multiple channels including email, push, and in-app placements
• Lead lifecycle communications strategy to guide users from onboarding to long-term engagement

Required Qualifications:

• 4+ years in product, lifecycle, or growth marketing with hands-on campaign execution experience
• Proven success in driving adoption, engagement, or retention in a digital product or app
• Proficient in marketing automation platforms (e.g., Iterable, Hubspot, Salesforce Marketing Cloud)
• Analytical mindset with a focus on testing, learning, and iterating
• Thrives in a fast-paced, collaborative environment