Brand Marketing Manager

Job Summary

A company is looking for a Brand Marketing Manager to lead marketing strategy for their B2B line of business.

Key Responsibilities:

• Lead the creation of marketing briefs based on research, insights, and business data
• Build integrated marketing plans by collaborating with various teams and gathering feedback
• Oversee execution, manage timelines, and analyze performance data for optimization

Required Qualifications:

• 8+ years of related experience with a Bachelor's degree; or 6+ years with a Master's degree
• Proven track record in driving integrated marketing campaigns that yield business results
• Experience in B2B marketing, including lead generation and conversion strategies
• Ability to work cross-functionally and develop strong relationships with partners
• Understanding of various marketing channels and their roles in integrated campaigns