Brand Paid Media Manager

Job Summary

Experienced marketers will find a full-time Brand Paid Media Manager opportunity focused on building brand awareness and perception through top-of-funnel media strategies across various channels, including television and podcasts, with the flexibility to work remotely.

Key responsibilities

• Develop and execute a top-of-funnel paid media strategy across multiple channels
• Manage media planning, budgeting, forecasting, and allocation for brand campaigns
• Establish measurement frameworks to evaluate campaign impact and adjust strategies accordingly

Required qualifications

• Experience planning and buying brand media across various channels
• Strong knowledge of media planning fundamentals and budget management
• Proven ability to negotiate placements and contracts with media partners
• Understanding of brand measurement techniques and evaluation methods
• Analytical mindset with experience working with campaign data and performance metrics