Brand Strategist

Job Summary

To shape the strategic direction of brand initiatives, the full-time Brand Strategist will conduct brand audits, develop positioning statements, and collaborate with marketing and design teams, all while working remotely.

Key responsibilities

• Conduct brand audits, audience research, and competitive analyses to support strategic planning
• Develop brand positioning statements, messaging hierarchies, and value proposition frameworks
• Analyze brand performance data and present findings with actionable recommendations

Required qualifications

• 3+ years of experience in brand strategy, marketing strategy, or a related field
• Strong research and analytical skills with experience translating data into strategic insights
• Ability to develop clear, compelling brand narratives and messaging frameworks
• Experience collaborating with creative teams and providing strategic briefs
• Proficiency in presentation tools and experience communicating findings to stakeholders