Braze Retention Marketing Manager

Job Summary

A company is looking for a Braze Retention Marketing Manager to lead the technical execution of email, push, and in-app messaging campaigns.

Key Responsibilities

• Architect and execute customer lifecycle campaigns across Braze
• Develop and manage data integrations between Braze and client systems
• Analyze campaign performance and generate actionable insights for optimization

Required Qualifications

• 2+ years of experience working with Braze
• 3+ years of experience in email or lifecycle marketing
• Proven experience with Braze Canvas and advanced segmentation logic
• Working knowledge of HTML/CSS and JavaScript for dynamic personalization
• Experience with A/B testing and analytics dashboards