Business Development Representative

Job Summary

To drive top-of-funnel pipeline for a new SaaS business line, the part-time Business Development Representative will set qualified appointments with senior academic and technology leaders at higher education institutions, collaborating closely with sales leadership to refine prospecting strategies and achieve appointment-setting targets.

Key responsibilities

• Prospect and set qualified appointments targeting Provosts, CIOs, and Academic Technology leaders at Tier 2 institutions
• Execute persona-based outbound sequences across email, phone, and LinkedIn, tailored to specific messaging angles
• Log all prospecting activity and maintain organized pipeline records in HubSpot

Required qualifications

• 3+ years of experience in appointment setting, preferably in a B2B or SaaS environment
• Hands-on experience in the higher education sector, with familiarity with academic buyers and LMS platforms
• Fluent English with strong written and verbal communication skills
• Proficient with HubSpot or a comparable CRM, demonstrating reliable activity logging
• Ability to work independently in a remote, part-time capacity with flexible hours