Business Development Representative

Job Summary

Driving a comprehensive demand generation strategy, the full-time Business Development Representative will manage lead growth and sales metrics while working remotely to support sales and marketing initiatives.

Key responsibilities:

• Create and manage strategies to drive leads, MQLs, SQLs, and opportunities using tools like Pardot and Salesforce.com
• Track, analyze, and report on performance metrics, providing insights through dashboards and monthly reports
• Collaborate with sales to identify targets for account-based marketing campaigns and assist in nurturing new leads through the sales process

Required qualifications:

• 2+ years of hands-on experience in managing lead generation efforts in a B2B SaaS environment
• Strong analytical skills with a data-driven approach to driving lead growth and sales qualified leads
• Proven understanding of the B2B lead generation process and campaign performance optimization
• 4-year degree or equivalent work experience in sales, demand generation, or sales support
• Hands-on experience with CRM and marketing automation technologies, preferably Salesforce and Pardot