California Licensed Marketing Consultant

Job Summary

To support a growing marketing team, the full-time remote Sr. Marketing Automation Consultant will manage lead generation programs using Marketo, optimize data processes, and collaborate with technical teams to drive inbound traffic.

Key responsibilities:

• Manage lead quality, scoring, and routing in Marketo while ensuring data health and quality
• Collaborate with marketing and technical teams to provide data-driven solutions and optimize email marketing campaigns
• Maintain key performance metrics and dashboards, advising leadership on necessary actions based on data findings

Required qualifications:

• 3-5 years of experience with Marketo and 2-3 years with Salesforce
• Strong program and project management skills
• Ability to work in a fast-paced, matrixed organization
• Hands-on experience with dashboard creation and reporting
• Self-motivated and passionate about marketing automation