California Licensed Paid Social Manager

Job Summary

A company is looking for a Paid Social Media Manager.

Key Responsibilities

• Centralize creative performance analysis to identify trends and insights
• Develop and manage processes for creative operations from development to reporting
• Collaborate with channel managers to create creative roadmaps and testing strategies

Required Qualifications

• BA/BS degree and 4+ years of experience in paid social performance marketing
• Hands-on experience with media buying and creative optimization
• Familiarity with CPA, CPC, CVR, and LTV metrics
• Proficiency in Excel/Google Sheets and A/B testing
• Experience with Web & App Tracking/Attribution is preferred