California Licensed Senior Media Strategist

Job Summary

A company is looking for a Senior Paid Media Strategist who is a full-funnel expert in paid search and paid social.

Key Responsibilities

• Develop and execute strategic paid media plans across Google Ads and Meta
• Optimize campaigns by analyzing data and adjusting budgets and strategies in real time
• Coach junior buyers and communicate results effectively to clients

Required Qualifications

• 2-4+ years of paid media experience managing budgets of $350,000+
• Significant experience creating and optimizing Google Ads accounts at scale
• Expert-level knowledge of Google Ads, Meta Ads Manager, and Google Analytics
• Strong Excel/Google Sheets skills for data analysis and decision-making
• Ability to forecast budgets based on historical data and client goals