Campaign Developer
Job Summary
To support personalized marketing initiatives, the full-time Campaign Developer will build customer audiences, develop automated journeys, and execute marketing campaigns using Salesforce Data Cloud and Salesforce Marketing Cloud in a remote capacity.
Key responsibilities:
- Build and maintain Data Cloud audiences, customer segments, and automations for scalable marketing campaigns
- Validate audience eligibility and campaign functionality through comprehensive QA, monitoring performance and troubleshooting issues
- Collaborate with cross-functional teams to translate business requirements into technical solutions and support successful campaign execution
Required qualifications:
- 5+ years of hands-on experience with Salesforce Marketing Cloud, including Journey Builder and Automation Studio
- 2+ years of experience with Salesforce Data Cloud or another enterprise Customer Data Platform (CDP)
- Strong SQL skills with experience in building customer segments and troubleshooting marketing automation issues
- Ability to translate technical concepts for non-technical stakeholders and document technical processes
- Experience in lifecycle marketing and familiarity with Salesforce Marketing Cloud or Data Cloud certifications is preferred
Complete Job Description
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