Campaign Specialist

Job Summary

A company is looking for a Campaign Specialist to support integrated marketing campaigns.

Key Responsibilities

• Coordinate the planning and execution of integrated, multi-channel marketing campaigns
• Manage campaign activities from concept through launch, including timelines and asset management
• Monitor campaign performance metrics and prepare performance reports with optimization recommendations

Qualifications

• Post-secondary education in Marketing, Communications, Business, or a related field
• 3-5 years of experience in B2B marketing, campaign execution, or demand generation
• Experience with multi-channel marketing campaigns and understanding of the B2B marketing lifecycle
• Ability to use data and reporting tools to evaluate marketing effectiveness
• Comfort with marketing automation platforms and CRM systems