Campaign Strategy Associate Director

Job Summary

Leading the development and orchestration of integrated marketing campaigns, the full-time salaried Campaign Strategy Associate Director will drive audience engagement and revenue impact through strategic planning, execution, and performance optimization while working remotely.

Key Responsibilities

• Own end-to-end campaign strategy, including audience segmentation and channel mix
• Translate campaign strategy into briefs, asset plans, and activation timelines across various media
• Establish reporting frameworks and analyze campaign performance for actionable optimization recommendations

Required Qualifications

• 8+ years of experience in B2B campaign strategy or integrated marketing
• Proven ability to lead cross-channel campaigns from strategy through execution
• Strong working knowledge of HubSpot and paid media channels, especially LinkedIn and Google Ads
• Experience partnering with sales and aligning campaigns to pipeline outcomes
• Strong analytical skills to translate performance data into strategic decisions