Card Product Manager

Job Summary

A company is looking for a Card Product Manager to oversee product management and market research for credit and debit card products.

Key Responsibilities

• Assess product effectiveness and manage existing product lines for growth
• Drive new product launches and define product requirements based on market insights
• Collaborate with cross-functional teams to develop and implement strategic initiatives

Required Qualifications

• 4-6 years of experience in credit card/debit product management and cardholder lifecycle management
• 4-6 years of experience in direct to consumer marketing within the banking industry or related fields
• Understanding of integrated marketing campaigns and statistical measurement of results
• Experience in creating and managing innovative programs with proven results
• Bachelor's degree in a related field or equivalent combination of education and experience