Channel Marketing Manager

Job Summary

A company is looking for a Channel Marketing Manager.

Key Responsibilities

• Develop and implement North American retail channel marketing strategies
• Manage channel co-marketing and OPEX budget while optimizing performance metrics
• Coordinate marketing reviews and deliver sales/marketing metrics across various channels

Required Qualifications

• Bachelor's degree in communications or marketing
• 7-10 years of experience in partner and project management
• 4+ years of experience in go-to-market strategies for digital and physical retail channels
• Demonstrable knowledge of key advertising metrics such as CPC, CPA, LTV, and ROAS
• Experience managing relationships with cross-functional stakeholders and external vendors