Channel Marketing Manager

Job Summary

A company is looking for an Americas Channel Marketing Manager.

Key Responsibilities

• Develop and execute go-to-market programs with key national resellers and distributors to drive revenue
• Manage Channel Development Fund planning and optimize marketing investment for ROI
• Collaborate with National Channel Sales Leaders to align marketing strategies with revenue goals

Required Qualifications

• 8-12 years of partner/channel marketing experience in cybersecurity, B2B technology, or SaaS
• Strong understanding of the channel ecosystem, including VARs, MSSPs, and distributors
• Proven project management skills with the ability to manage multiple campaigns
• Experience with MDF budget management and reporting on program effectiveness
• Proficiency with marketing and sales platforms such as HubSpot, Marketo, and Salesforce