Channel Marketing Manager

Job Summary

A company is looking for a Channel Marketing Manager to drive demand and support partner-led growth.

Key Responsibilities

• Lead partner-driven demand efforts by coordinating co-branded campaigns and marketing materials
• Run demand generation campaigns across various channels to generate qualified leads for the sales team
• Monitor campaign performance metrics and refine future marketing efforts based on insights

Required Qualifications

• 5-8+ years of hands-on marketing experience with a focus on demand generation or digital campaigns
• Bachelor's degree in Marketing, Communications, or a related field, or equivalent practical experience
• Experience analyzing campaign performance to optimize demand generation outcomes
• Familiarity with marketing automation, CRM, and analytics tools such as Salesforce or HubSpot
• Ability to manage multiple projects independently and take ownership of campaigns