Channel Marketing Manager

Job Summary

To support a growing Revenue Marketing team, the full-time Channel Marketing Manager will define and execute a comprehensive channel marketing strategy, focusing on partner engagement and revenue growth while working remotely in the US.

Key responsibilities

• Architect and launch the foundational Channel Marketing program, defining core processes and scalable playbooks
• Develop a tiered marketing strategy tailored to key partner types, including benefits brokers and HR platforms
• Create and manage a library of partner-facing marketing assets while collaborating with Field Marketing for localization

Required qualifications

• Minimum of 4+ years of experience in B2B Marketing, with at least 2 years in Channel Marketing or Partner Marketing
• Proven experience in establishing a marketing program from the ground up in a fast-paced environment
• Strong understanding of the Health Benefits, HR Technology, or Payroll/HRIS ecosystem
• Exceptional written and verbal communication skills
• Highly organized self-starter with the ability to manage multiple projects simultaneously