Client Marketing Specialist

Job Summary

Supporting the development and execution of marketing programs, the full-time Client Marketing Specialist will engage, retain, and grow the existing client base while working remotely with marketing and customer success teams.

Key responsibilities

• Plan and execute client marketing campaigns, including email programs and webinars
• Develop client-facing materials such as newsletters and onboarding guides
• Track campaign performance metrics and maintain accurate CRM data for targeted communications

Required qualifications

• 3+ years of experience in client marketing, customer marketing, or B2B marketing
• Solid understanding of customer lifecycle stages and marketing's role in retention and growth
• Experience with email marketing platforms and CRM tools like HubSpot or Salesforce
• Strong written communication skills tailored for different client segments
• Detail-oriented with strong organizational skills for managing multiple projects