Client Strategy Lead

Job Summary

A company is looking for a Client Strategy Lead responsible for managing channel strategy and developing full-funnel media plans.

Key Responsibilities

• Own the implementation of channel strategy and investment allocation aligned with business objectives
• Lead integrated media planning across full-funnel channels and serve as a strategic advisor to client teams
• Facilitate alignment between media activation teams and client leadership, ensuring cohesive planning and execution

Required Qualifications

• Experience in managing channel strategy and media planning
• Strong understanding of consumer behavior and market dynamics
• Ability to articulate tradeoffs and outcomes in investment planning
• Experience in presenting strategies and insights to clients
• Familiarity with measurement frameworks and performance analysis