Communications & Enrollment Manager

Job Summary

Reporting to the Senior Director of Public Relations and Communications, the full-time Communications & Enrollment Marketing Manager will manage day-to-day email marketing, CRM operations, and enrollment marketing communications while working remotely.

Key Responsibilities

• Manage day-to-day CRM operations, including lead management, audience lists, and communication workflows
• Execute communications plans to support enrollment and institutional priorities, including targeted email campaigns
• Maintain and optimize Minerva University's institutional profiles across external platforms, ensuring accurate and engaging content

Required Qualifications

• Bachelor's degree in communications, marketing, journalism, English, or a related field, or equivalent experience
• At least five years of experience in communications, marketing, or content strategy, preferably in higher education
• Demonstrated experience in developing and executing email campaigns and managing CRM systems
• Exceptional writing, editing, and storytelling skills with a focus on translating complex ideas for diverse audiences
• Strong analytical skills and familiarity with SEO best practices and content management systems