Consumer Experience Strategy Director

Job Summary

Owning the experience strategy for LillyDirect's consumer journey, the full-time Associate Director, Consumer Experience Strategy will map consumer interactions, identify opportunities for improvement, and collaborate with cross-functional teams to enhance customer experiences.

Key responsibilities

• Map the end-to-end consumer journey to identify friction points and opportunities
• Synthesize qualitative and quantitative data to define problems and guide strategic decisions
• Facilitate cross-functional workshops to align on consumer experience opportunities and improvements

Required qualifications

• Bachelor's Degree
• 5+ years of experience in consumer experience strategy, marketing, digital, or product
• Demonstrated success working in an embedded product pod or agile product team
• Proven ability to synthesize complex data into actionable recommendations
• Experience in direct-to-consumer, e-commerce, or digital health sectors