Consumer Marketing Operations Director

Job Summary

Leading the vision and execution of growth communication channels, the full-time remote Associate Director, Consumer Marketing Operations will manage channel strategies, analytics, and team development while collaborating with cross-functional partners to optimize marketing efforts.

Key responsibilities

• Own end-to-end execution and optimization of email, push, and in-product messaging programs
• Build and maintain robust analytics frameworks to monitor channel effectiveness and guide optimizations
• Scout and pilot emerging communication channels for growth opportunities

Required qualifications

• 8+ years of experience in optimizing multiple marketing channels, ideally with marketing automation tools like Braze
• Proven success in developing channel strategies based on analytics and cross-functional collaboration
• Strong command of campaign analytics and reporting to translate complex data into actionable strategies
• Expertise in leveraging AI and advanced analytics to enhance channel performance
• Bachelor's degree in Marketing, Business, Data Science, or a related field; advanced degree preferred