Consumer Promotions Manager

Job Summary

A company is looking for a Consumer Promotions Manager.

Key Responsibilities

• Develop integrated promotional strategies to enhance consumer acquisition, engagement, and retention
• Execute and optimize promotional campaigns through testing and experimentation
• Utilize customer data for performance analysis and trend identification

Required Qualifications

• Bachelor's degree or equivalent experience with 3+ years in relevant fields
• Experience in finance/management consulting, business operations, growth marketing, or business analytics
• Proficiency in working with large data sets and translating insights into strategic actions
• Intermediate to strong analytical/SQL skills and advanced Excel capabilities
• Familiarity with CRM technology, including ESPs and segmentation tools