Content Marketing Lead

Job Summary

To support a growing marketing team, the full-time temporary Content Marketing Lead will own the content strategy and execution, focusing on creating foundational content for small business owners while working remotely across the U.S.

Key Responsibilities

• Architect and execute key content deliverables, including a comprehensive playbook for small businesses, customer success case studies, and thought leadership reports
• Synthesize diverse product offerings into a unified narrative that supports the entire marketing funnel
• Collaborate with cross-functional teams to ensure content consistency and scalability for international markets

Required Qualifications

• 7+ years of experience in content marketing, editorial strategy, or brand copywriting, preferably with a focus on B2B or SMB
• Proven track record of producing high-quality business guides and data-driven reports
• Deep understanding of the small business ecosystem and their information consumption habits
• Experience working in ambiguous environments, ideally as an early team member or in launching new sub-brands
• Strong analytical mindset with the ability to optimize content performance based on engagement metrics