Content Marketing Manager

Job Summary

A company is looking for a Content Marketing Manager to support full-funnel content creation and cohesive content strategy.

Key Responsibilities

• Create and manage performance-driven content marketing initiatives across various formats to support brand reputation and demand generation
• Develop content that fuels integrated marketing campaigns and track performance metrics to optimize strategy
• Leverage SEO best practices and AI optimization strategies to enhance content visibility and discoverability

Required Qualifications

• 5-7 years of experience creating long-form business content in healthcare, B2B, or SaaS environments
• Experience in developing digital content across channels and repurposing long-form assets into various formats
• Proven ability to manage multiple priorities in deadline-driven environments
• Experience with SEO, content performance metrics, and AI tools for content production
• Bachelor's degree in English, marketing, business administration, communications, or a related field