Content Marketing Specialist

Job Summary

A company is looking for a Content Marketing Specialist II to develop and manage engaging content that drives brand awareness and lead conversion.

Key Responsibilities

• Implement content marketing strategies and manage content calendars and workflows
• Collaborate with Partner and Customer Marketing teams to create compelling content aligned with brand messaging
• Analyze performance data to inform program decisions and improve content effectiveness

Required Qualifications

• 2+ years of experience in content marketing or marketing communications
• Bachelor's degree in a related field
• Experience with marketing technologies such as Pardot and Salesforce
• Basic analytical skills to assess content performance
• Related market or industry experience is desirable