Content Marketing Writer

Job Summary

A company is looking for a Content Marketing Writer to drive high-impact, conversion-focused content across various digital platforms.

Key Responsibilities

• Write and optimize website copy and landing pages to enhance visitor engagement
• Develop customer case studies and translate customer success into marketing assets
• Manage the company blog and ebooks, focusing on industry trends and optimizing content for search engines

Required Qualifications

• 3-5 years of experience in B2B SaaS writing, preferably in EdTech or Higher Education
• Proven portfolio showcasing a range of content from headlines to in-depth narratives
• Strong interviewing skills to extract insights from customers
• Understanding of SEO and AI Engine Optimization best practices
• Ability to manage multiple projects and collaborate across teams effectively