Content & Product Marketing Manager

Job Summary

A company is looking for a Content & Product Marketing Manager who can translate complex GRC and cybersecurity concepts into clear, compelling narratives that drive pipelines.

Key Responsibilities

• Own and execute the content strategy across various platforms, including blogs, websites, and social media
• Develop positioning and messaging for key services, ensuring alignment with customer pain points
• Equip sales teams with essential materials and insights to enhance their effectiveness and improve conversion rates

Required Qualifications

• 3-6 years of experience in content marketing, product marketing, or similar roles in B2B SaaS
• Experience in B2B SaaS, preferably in cybersecurity, GRC, compliance, or related enterprise software markets
• Proven ability to create impactful content that drives engagement and revenue
• Experience developing customer personas and value propositions
• Familiarity with content management systems and marketing automation platforms