Content Strategy Lead

Job Summary

A company is looking for a Content Strategy Lead to define and execute its content strategy.

Key Responsibilities

• Own the content strategy that defines the company's category position and set direction aligned to campaigns and priorities
• Set and enforce a clear narrative across all content, prioritizing what to publish and maintain focus
• Define and build the pillar content roadmap, crafting and editing flagship pieces that fuel campaigns across the buyer journey

Required Qualifications

• 6+ years of experience in content strategy, editorial leadership, or category marketing, preferably in B2B SaaS or enterprise technology
• Strong ability to define narrative direction and write or edit high-impact content
• Experience creating repeatable content systems across campaigns and buyer journey stages
• Working knowledge of AEO / GEO / AI-driven discovery and editorial standards
• Comfort collaborating cross-functionally and directing agency work without heavy micromanagement