Content Writer for Families

Job Summary

To support a growing startup, the part-time hourly Family & Lifestyle Focused Content Writer will create empathetic and actionable content for busy parents across email, guides, and social media while maintaining the established brand voice in a remote environment.

Key responsibilities

• Write and edit lifecycle and engagement emails, develop long-form guides, and draft social media captions
• Support blog content creation, focusing on both SEO-driven and brand-forward pieces
• Collaborate on content planning and iterate based on feedback while translating internal ideas into polished, publish-ready content

Required qualifications

• Proven experience in content writing, preferably in consumer, parenting, or lifestyle spaces
• Strong grasp of brand voice and tone replication
• Ability to write about sensitive topics with nuance, particularly related to family dynamics
• Experience with email marketing and conversion-focused writing
• Familiarity with SEO content best practices without sacrificing readability