Creative Director, Paid Social

Job Summary

Driving innovative creative strategies, the full-time remote Creative Director, Paid Social will own the execution of paid social campaigns across Meta, TikTok, and YouTube, focusing on performance-driven content that enhances conversion rates.

Key responsibilities:

• Own the creative strategy and execution for paid social, from concept through production and delivery
• Develop engaging hooks and formats that drive conversion and elevate the creative output of the team
• Lead partnerships with UGC and influencers, managing briefs to produce native content that converts

Required qualifications:

• 10+ years in creative direction with a strong portfolio in paid social and direct response video creative
• Deep expertise in performance creative at scale, particularly across Meta, TikTok, and YouTube
• Proven ability to provide sharp, actionable feedback that enhances creative work without slowing down production
• Experience managing and developing a small creative team, including editors and designers
• Strong understanding of AI tools in creative workflows for concepting and production