Creative Marketing Specialist

Job Summary

A company is looking for a Creative Specialist responsible for developing innovative ideas for digital marketing campaigns.

Key Responsibilities

• Develop and implement creative strategies for digital marketing campaigns across various platforms
• Analyze data from split tests to identify successful patterns and improve creative content
• Collaborate with cross-functional teams to ensure effective delivery of creative tests and client presentations

Required Qualifications

• 3+ years of experience in a high-volume split testing environment with significant digital media buys
• Strong knowledge of Facebook Ads and Google Ads platforms
• Experience in data analysis for creative development
• Understanding of consumer psychology and effective marketing strategies
• Ability to work in a fast-paced environment and manage multiple projects simultaneously