Creative Marketing Specialist
Job Summary
Owning end-to-end performance marketing for 3-5 client portfolios, the part-time Paid Creative Specialist will set KPIs, allocate budgets, and optimize CAC/LTV ratios while designing and executing multi-channel campaigns across Meta and TikTok.
Key responsibilities
- Manage performance marketing efforts, setting KPIs and optimizing client portfolios monthly
- Design and execute multi-channel marketing campaigns, focusing on platforms like Meta and TikTok
- Lead weekly performance reviews with clients, translating data into actionable insights and adjusting strategies as needed
Required qualifications
- Experience in performance marketing and campaign management
- Proficiency in using data analytics tools for optimization and reporting
- Familiarity with multi-channel marketing strategies, particularly on social media platforms
- Ability to collaborate effectively with creative teams for A/B testing and campaign enhancements
- Strong understanding of CAC/LTV metrics and performance forecasting
Complete Job Description
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