Creative Marketing Specialist
Job Summary
Owning end-to-end performance marketing for 3-5 client portfolios, the part-time Paid Creative Specialist will set KPIs, allocate budgets, and optimize CAC/LTV ratios while designing multi-channel campaigns across Meta and TikTok.
Key responsibilities
- Manage performance marketing for multiple client portfolios, focusing on KPIs and budget allocation
- Design and execute multi-channel marketing campaigns to drive engagement and conversions
- Lead performance reviews with clients, providing actionable insights and adjusting strategies based on data analysis
Required qualifications
- Experience in performance marketing and campaign management
- Proficiency in using analytics tools for A/B testing and optimization
- Familiarity with platforms such as Meta and TikTok for digital marketing
- Ability to develop playbooks and standard operating procedures for marketing processes
- Strong understanding of CAC/LTV metrics and their impact on marketing strategies
Complete Job Description
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