Creative Strategist

Job Summary

A company is looking for a Creative Strategist responsible for guiding client strategies and developing audience-targeted creative campaigns.

Key Responsibilities

• Define and guide client strategies for creative campaigns, including testing and reporting insights
• Collaborate with media and client services teams to execute strategic creative that meets campaign goals
• Develop and maintain relationships with clients as the primary point of contact for strategy and planning

Required Qualifications

• Minimum 3 years of experience in marketing, advertising, or internal brand teams
• At least 2 years of client relationship management experience
• Proficiency in analyzing data from platforms like Facebook Ads Manager and deriving actionable insights
• Familiarity with digital channels including email, web, display, and social media
• Understanding of A/B and multivariate testing methodologies