Creative Strategist

Job Summary

Driving brand engagement through innovative campaigns, the full-time Creative Strategist will collaborate with sales teams and writers in a hybrid environment to develop and execute creative strategies that align brands with the right Substack publications.

Key responsibilities

• Develop campaign ideas that resonate with both brands and Substack's unique platform
• Match brands with suitable writers and publications based on audience and voice
• Lead the creative process from proposal development to campaign execution, ensuring alignment among all stakeholders

Required qualifications

• 5+ years of experience in creative strategy, branded content, or content strategy
• Proven portfolio showcasing campaigns taken from concept to execution
• Familiarity with the RFP process and successful proposal writing
• Strong understanding of the creator and media landscape
• Excellent writing skills and the ability to manage multiple campaigns simultaneously