Creative Strategist

Job Summary

Owning the end-to-end briefing process, the full-time remote Lead Creative Strategist will develop production-ready briefs, analyze performance data, and manage UGC creator relationships to drive impactful creative strategies across multiple verticals.

Key responsibilities

• Develop and maintain a rolling content backlog with new concepts ready for production
• Analyze creative performance data to identify successful strategies and translate findings into actionable briefs
• Manage the UGC creator pipeline, including sourcing, contracting, and performance reviews

Required qualifications

• 5+ years of experience in direct response creative strategy and performance media buying
• Proven ability to write production-ready briefs that require minimal revisions
• Fluency in performance data analysis to inform creative direction
• Experience managing UGC creators from sourcing to delivery
• Strong copywriting skills across various formats, including scripts and ad copy