Creative Strategist
Job Summary
To support a dynamic marketing team, the full-time remote Performance Creative Strategist will analyze customer insights, competitor data, and performance metrics to develop compelling creative concepts and briefs for ad campaigns.
Key responsibilities
- Build and maintain the creative testing roadmap for Meta
- Research customers, competitors, and market trends to develop new ad concepts and scripts
- Review creative performance with media buyers to optimize winning ads and iterate quickly on concepts
Required qualifications
- Experience creating ads with a spend of $100K+ in a single month
- Strong understanding of direct-response psychology and customer pain points
- Ability to differentiate between strong concepts and ineffective ads
- Proficiency in using performance data for creative decision-making
- Familiarity with AI tools for research, ideation, and production
Complete Job Description
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