CRM and Digital Content Specialist

Job Summary

A company is looking for a CRM & Digital Content Specialist to execute email programs and manage digital content.

Key Responsibilities

• Build, QA, and deploy email campaigns using AI tools and manage audience segments for targeted outreach
• Manage content updates on the website and ensure alignment between email and web content
• Analyze campaign and site performance data to identify trends and maintain data integrity

Required Qualifications

• 2-5 years of experience in email marketing, CRM, or digital content coordination
• Hands-on experience with a CMS, preferably Contentful
• Experience working in an ESP, with Braze strongly preferred
• Ability to build audience segments using Boolean logic
• Basic HTML/CSS knowledge or willingness to learn, including using AI tools for coding assistance