CRM Email Marketing Specialist
Job Summary
Executing targeted, data-driven email programs, the full-time CRM Email Marketing Specialist will leverage CRM data to enhance customer retention and lifecycle engagement while working remotely.
Key responsibilities
- Plan and execute segmented email campaigns based on customer behavior and lifecycle stage
- Maintain and update customer lists to ensure data hygiene and accurate segmentation
- Analyze email performance data to provide insights for improving targeting and engagement
Required qualifications
- 3+ years of experience in CRM marketing, email marketing, or customer lifecycle marketing
- Experience with CRM platforms such as Salesforce or HubSpot
- Understanding of customer lifecycle stages and their relation to retention goals
- Strong organizational skills for managing campaign schedules and audience segments
- Analytical skills for interpreting email performance data
Complete Job Description
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