CRM Marketing Manager
Location: Remote
Compensation: To Be Discussed
Reviewed: Tue, Aug 25, 2026
This job expires in: 21 days
Job Summary
Owning customer lifecycle marketing across 12 markets, the full-time remote CRM Marketing Manager will build and launch automated campaigns, enhance customer engagement, and utilize performance data to improve retention and conversion rates.
Key Responsibilities
- Manage customer journeys for onboarding, activation, retention, and reactivation while coordinating consistent communications
- Build and optimize automated CRM campaigns using platforms like Mailgun, Braze, or Klaviyo, targeting customer behavior and lifecycle stages
- Analyze CRM performance metrics and run A/B tests to drive measurable improvements in conversion and retention
Required Qualifications
- Proven experience in CRM, lifecycle marketing, or marketing automation
- Hands-on experience building automated customer journeys across multiple markets and languages
- Strong knowledge of email deliverability and campaign quality assurance
- Experience with CRM platforms such as Mailgun, Braze, or Klaviyo
- Background in regulated B2C environments like fintech or gaming is highly desirable
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