CRM Marketing Specialist

Job Summary

A company is looking for a CRM Marketing Specialist focused on Ads Marketing Campaign Operations.

Key Responsibilities

• Build, launch, and optimize retention marketing campaigns across various channels
• Develop scalable workflows and processes to ensure high-quality campaign launches
• Monitor and analyze campaign performance, providing insights for future improvements

Required Qualifications

• 2-3 years of experience in B2B Retention Marketing, Email Marketing, CRM Operations, or Lifecycle Marketing
• Hands-on experience with Iterable
• Familiarity with ESP/marketing automation tools
• Ability to interpret CRM data and analytics for campaign optimization
• Advanced experience with Excel or Google Sheets