CRO Manager

Job Summary

Owning the experimentation program for paid traffic conversion, the full-time remote CRO Manager will develop and execute strategies to enhance signups, activations, and revenue through data-driven testing across marketing sites and onboarding funnels.

Key responsibilities

• Own the CRO strategy and experimentation roadmap for marketing sites and onboarding funnels
• Formulate hypotheses from analytics and user research, prioritizing tests by impact and effort
• Design, build, and launch A/B and multivariate tests, ensuring statistically sound results

Required qualifications

• Proven track record in managing a CRO/experimentation program with measurable results
• Hands-on expertise with A/B testing tools and web analytics platforms
• Strong analytical skills with a solid understanding of statistical significance and sample size
• Experience optimizing signup and onboarding funnels for various user acquisition methods
• Ability to collaborate effectively with design, engineering, and copy teams